swi-retail.com

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.

SEO

URL

Domain : www.swi-retail.com/

Character length : 19

Title

Purpose | swi-retail.com

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://swi-retail.com/robots.txt

User-agent	Disallowed for the search engines
*	/includes/ /misc/ /modules/ /profiles/ /scripts/ /themes/ /CHANGELOG.txt /cron.php /INSTALL.mysql.txt /INSTALL.pgsql.txt /INSTALL.sqlite.txt /install.php /INSTALL.txt /LICENSE.txt /MAINTAINERS.txt /update.php /UPGRADE.txt /xmlrpc.php /admin/ /comment/reply/ /filter/tips/ /node/add/ /search/ /user/register/ /user/password/ /user/login/ /user/logout/ /?q=admin/ /?q=comment/reply/ /?q=filter/tips/ /?q=node/add/ /?q=search/ /?q=user/password/ /?q=user/register/ /?q=user/login/ /?q=user/logout/

User-agent

Disallowed for the search engines

/includes/
/misc/
/modules/
/profiles/
/scripts/
/themes/
/CHANGELOG.txt
/cron.php
/INSTALL.mysql.txt
/INSTALL.pgsql.txt
/INSTALL.sqlite.txt
/install.php
/INSTALL.txt
/LICENSE.txt
/MAINTAINERS.txt
/update.php
/UPGRADE.txt
/xmlrpc.php
/admin/
/comment/reply/
/filter/tips/
/node/add/
/search/
/user/register/
/user/password/
/user/login/
/user/logout/
/?q=admin/
/?q=comment/reply/
/?q=filter/tips/
/?q=node/add/
/?q=search/
/?q=user/password/
/?q=user/register/
/?q=user/login/
/?q=user/logout/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Purpose | swi-retail.com

Character length : 24

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 35%

Good! The text / code ratio is between 25 and 70 percent.

Headings

H1	H2	H3	H4	H5	H6
0	3	2	0	0	0

Heading structure in the source code

<H2> Places
<H3> A better approach to place-making.
<H2> Partners
<H3> Our partners make the difference. The SWI team brings experience in every facet of the retail industry and unmatched knowledge and perspective to every project.
<H2> Contact

Word cloud

retail39
development28
real15
estate15
industry11
restaurant11
center11
read10
services8
urban8
mixed-use8
shopping8
nate8
including7
university7
nick7
charles7
design7
been7
analysis7
director7
united7
planning7
business6
project6
investment6
states6
property6
realty6
properties6
randall6
centers6
swi6
siteworks6
egelanian6
member6
trust5
store5
town5
roy5
international5
land5
century5
partners5
leasing5
park5
less5
career5
projects5
company5
president5
years5
involved5
london4
north4
million4
beginning4
after4
square4
uli4

Keyword matrix

word	title	descriptions	heading
retail
development
real
estate
industry
restaurant

Two Word cloud

real estate9
read less5
million square4
estate development4
beginning his3
nate was3

Three Word cloud

randall was with2
after beginning his2
disney company for2
among his duties2
complete restaurant development2
mixed-use properties throughout2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 25 images on this web page.

Alternate attributes for the following 24 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

9.80

Flesch Reading Ease

42.90

Coleman Liau Index

12.00

Automated Readability Index (ARI)

8.40

Dale–Chall Readability

7.90

SMOG Index

12.00

Spache Readibility

5.00

Number of letters

10504

Number of words

2007

Number of sentences

195

Average words per sentences

Number of syllables

3642

Syllables in words

3569

Average syllables in words

1.81

Number of words in first three syllables

489

Percentage of word / syllables

24.36

Words not in Dale-Chall easy-word list

940

Words not in Spache easy-word list

488

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

0 ms

Table layout

Error! Avoid using nested tables!

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.swi-retail.com/sites/default/files/js/js_gam0c92gTspMYtadSvCYU4LmcrJOl6mruic2otZm0Ic.js
http://www.swi-retail.com/sites/default/files/js/js_yAicZujtqUhpCyuBiQyVA1uGwMX8V0A0ym_4Jb35kBQ.js
http://www.swi-retail.com/sites/default/files/js/js_nsqdNcnn3qS3Zlr8g2MwwPg-PVhiICrFPluqqVAvdUE.js
http://www.swi-retail.com/sites/default/files/js/js_X2QyuI4-hgU03Oqi0mhWdEofiz_q9zExRscddTwxQ7o.js
http://www.swi-retail.com/sites/default/files/js/js_R1-H6kpclVY5maUJhM_NNlbld5ZJOUUjpOcb5ie4Dn4.js

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.swi-retail.com/sites/default/files/css/css_lQaZfjVpwP_oGNqdtWCSpJT1EMqXdMiU84ekLLxQnc4.css
http://www.swi-retail.com/sites/default/files/css/css_TsVRTbLFUpEZAfw-_bWPJu840QT523CPjUVJ5MRWfyk.css
http://www.swi-retail.com/sites/default/files/css/css_fx4VMg67gTHi41zUpgOF4ayN8Fij14pl1noul3LRbC0.css
http://www.swi-retail.com/sites/default/files/css/css_pqkwCvrt86I0Qd_bgWv0XQLUyGC50lldTZCuqnDhWmk.css

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 7 different links.
Internal links: 7

External links:

Link text (anchor)	Link strength

Internal links:

Link text (anchor)	Link strength
Jump to navigation
http://www.swi-retail.com
Purpose
Places
Partners
Contact
next ›

Website security

64.34.209.85

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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cancersupportfoundation.org

mfimanagement.com

datanetworksonline.org

findanetwork.com

Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of swi-retail.com

Purpose | swi-retail.com

Tasks

SEO

Social

Content

Readability

Technologies

Speed test

Speed test – Javascript

Speed test – CSS

Speed test – Compression

Speed test – Browser cache

Speed test – Images

Links

External links:

Internal links:

Website security

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Icons

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